Another family firm that continues to succeed, paying attention to what is working best and adapting their strategies to stay ahead of the game.
Like all family firms that succeed for generations, governance and proper frameworks for communication are important, but business is not a business without customers and retaining a leading edge and being relevant and current is so important, as fourth generation family business Paper Mart confirms.
As any entrepreneur can tell you, keeping up with the times to maintain success is one of the most challenging aspects of leading a business. Whether you're providing products or services to other businesses or marketing directly to consumers, times change and buying habits evolve along with them. Companies that endure and thrive over long periods of time have to change not only how they do business but also the direction of the business itself. Adapting to maintain success and continued growth over the course of 96 years is no small task, but that's exactly what my family has done through four generations of leading our company, now known as Paper Mart.
http://www.businessnewsdaily.com/9878-buffy-simoni-paper-mart-family-business.html
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